Shama Hyder Featured CEO of Zen Media, Best-Selling Author, Keynote Speaker, LinkedIn Top Voice in Marketing 4X

When it comes to digital selling, there’s a massive shift
happening; a vast majority of consumers are making a buying decision before they ever contact a salesperson. Furthermore, today’s research shows that digital self-serve and remote rep interactions are likely to be the dominant elements of any sales process moving forward.

Here’s the reality: the majority of buyers today have already
decided which company they want to do business with before
they ever speak to a salesperson. Before they even reach out, prospects already have formed a solid impression
of your company.

Sales and marketing are the lifeblood of any business, and
there’s still tremendous opportunity to capture new clients.
After this keynote, you will never sell the same way again!

Key points in this program:

• The three things that will out-perform your competition
  every time
• Why loyalty is a lie and what you should focus on instead
• The great data delusion and how it’s keeping you from
  success
• A key strategy that will increase traffic, leads, and sales
• How to leverage video content to connect with customers, land referrals, and close new deals
• Lower cost per acquisition and cut your sales cycle in half, all while learning the metric that matters more than ROI

Whether you’re big or small, B2B or B2C, today’s digital landscape is constantly changing — and news travels at the speed of a tweet. There is a cacophony of platforms, messages, and choices, making it difficult to create the momentum you need to compete in today’s noisy marketplace.

How do you consistently engage your audience? How do you figure out the “HOW, WHEN, WHERE, and WHY” in a way that aligns with your goals? How do you become a market leader?

Marketing in today’s digital age has become overwhelmingly
complex, but it doesn’t have to be.

Based on the principles from Shama’s bestselling book, this keynote provides the steps required to 10x your brand and business.

Key points in this program:

• How to 10X your ROI by making small tweaks
• Key principles to transform your current approach into an effective, struggle-free, ROI-driven strategy
• What exactly to stop doing that’s wasting your resources – and where to focus instead
• How to reach a greater audience than ever before with half the effort
• Attract more customers, increase referrals, and be recognized as a leader in your field

Today’s leaders are being called to a new standard: the digital one.

With so many options for creating a personal brand online —
from social media profiles to virtual networking opportunities — it’s more important than ever to assert your influence through the right channels.

This might seem easier said than done. After all, how do
business owners and corporate leaders know which
technologies to use to connect more deeply with their
audience, grow their brand, and create a greater impact?
Rather than running from technology, leaders can embrace this brave new world and learn to leverage technology to engage, influence, sell, and lead.

After this keynote, you will understand what’s required to build a compelling platform, how to make your voice heard,
and how to influence those who matter most.

Key points in this program:

• Learn the five principles for building a compelling personal
  brand and finding your role in the digital landscape
• Establish yourself as a thought leader across audiences — with customers, employees, and stakeholders alike
• Generate better results from your leadership efforts as a result of growing your platform
• Attract and retain your best talent as a direct result of your thought leadership
• Be invited to the right proverbial deal tables more often

Imagine if you had understood the true implications of the
internet when AOL had just launched, or if you had foreseen
how social media would change the trajectory of
communications forever.

This is your chance to understand the role technology will play in the (very) near future and how it will impact how you
communicate, sell, engage, and grow. Armed with this new
understanding, you will be well-poised to embrace new ideas
and learn to leverage technology and AI to further your goals.

Key points in this program:

• Get a sneak-peek into what the future of technology means for you on a day-to-day basis
• Understand how automation and AI will change the landscape of business and communications
• Discover innovative tools you had no idea existed, and case studies of brands utilizing them successfully
• Recognize how the future of work is forever transformed and learn what you can expect in the coming years
• Gain confidence and clarity on how to make the future of tech work for you

The world is moving too fast. Faster than you can keep up. You have to stay relevant… but you can’t when you don’t know where to spend your time and where NOT to spend your time.

This keynote is the answer to the most pressing question every leader has to answer today: What are we doing about <insert new thing here>?

In this upbeat keynote, Shama Hyder combines ancient history, pop-culture, and modern-day case studies to help leaders successfully navigate current challenges such as the digital landscape, remote work, and the impact of AI.

Think of this keynote as your secret sauce for staying cool and winning big in this crazy-fast, ever-changing digital world. It’s full of smart tactics on how to ride the wave of change and use it to succeed.

This isn’t just about learning new tricks, though. It’s about rethinking how you choose where to focus, and really nailing how to use technology to connect – and to lead.

Shama also shares her proprietary C.A.L.M. Opportunity Framework that can be applied to any new task. It’s like a compass for leaders to figure out their best play in this digital game.

Customized and personalized for each audience, key points in this program might include:

• Digital currents at play in today's world
• Five must-know truths for any leader aiming to lead, communicate, and stay ahead
• Understand the real power of AI in business and your day-to-day life
• Learn the C.A.L.M. Opportunity Framework and how to use it as a compass for leading your teams
• Enjoy a good laugh while learning from custom-tailored, super relevant (and often funny) examples and case studies.