Shama Hyder Featured CEO of Zen Media, Best-Selling Author, Keynote Speaker, LinkedIn Top Voice in Marketing 4X

Imagine if you’d understood the true implications of the internet when AOL had just launched or if you had foreseen how social media would change the trajectory of communications forever.

That's where Generative AI is today. It's the early days of this brave new frontier. To gain a competitive advantage, it’s not just about understanding AI – but about bridging the gap between knowing and doing. Businesses and brands that put effective AI strategies into practice will be leagues ahead of their competition. 

According to Forrester, 79% of AI decision-makers who anticipate using generative AI in the next 12 months say it will have a high impact on their customer interactions in the next two years. 

This keynote is the answer to the most pressing question every leader has to answer today: How do we make sure we don't get left behind in this AI age? In this upbeat keynote, customized for each audience, Shama Hyder, a well-respected pioneer in the world of digital, combines hard research and modern-day case studies to help leaders understand the implications of AI around everything from client expectations to increasing productivity – and how to start walking the talk.

Think of this keynote as your secret sauce for practical ways to think and implement AI in your organization. It's full of smart tactics on how to ride the wave of change and use it to succeed. This isn't just about learning new tricks, though. 

It's about rethinking how you choose where to focus, and really nailing how to use AI to connect – and to lead. Shama shares her proprietary P3 framework that you can use as a lens to look at the new world. It's like a compass for leaders to figure out their best play in this AI world… so you can play chess while others play checkers.

Key Takeaways:

• Understand the transformative power of Generative AI and its potential impact on your industry 
• Discover how to bridge the gap between AI knowledge and practical implementation
• Learn how other organizations are leveraging AI to enhance productivity and meet client expectations 
• Gain insights into reshaping your organizational focus and utilizing AI as a tool for connectivity and leadership 
• Unlock Shama Hyder's proprietary P3 framework: your compass for navigating the AI-powered future

It’s no secret that today’s leaders are held to a new standard: the digital one. 

From recruitment to marketing, a strong leader brand isn’t just a nice-to-have, it’s an imperative. After all, people don’t choose organizations, they choose other people. 

When news travels at the speed of a tweet or a post, rather than a press release, the old rules of leadership no longer apply. There is a new paradigm at play and participation is no longer optional. 

Digital impressions matter. So, how do you make the right one at the right time? 

It's time to understand the new digital framework for leadership so you can reduce misunderstandings and increase morale. It’s not just what you say but where and how you say it. It’s a marriage of communication and technology. 

In this fast-paced keynote, customized for each audience, Shama Hyder, an early pioneer of the digital age, combines a mental framework and modern-day case studies to help leaders understand how to win today’s leadership game.

You will learn how generational expectations differ, how the pandemic has changed certain habits forever, and how to effectively use the most powerful AI platforms at your fingertips to optimize your presence and productivity. 

Never feel like you don’t know the rules again. You will leave this program inspired to re-think how to approach leadership in this world.

Key Takeaways:

• Learn the five principles behind building a compelling personal brand and find your role in the digital landscape
• Understand the Dos and Don’ts of digital body language
• Establish yourself as a thought leader across audiences — with customers, employees, and stakeholders alike
• Generate better results from your leadership efforts as a result of growing your platform
• Discover from real-world examples of leaders who have harnessed the full potential of AI to increase productivity and presence

Whether you’re big or small, B2B or B2C, today’s digital landscape is constantly changing — and news travels at the speed of a ChatGPT prompt. There is a cacophony of platforms, messages, and choices, making it difficult to create the momentum you need to compete in today’s noisy marketplace. 

How do you consistently engage your audience? How do you figure out the “HOW, WHEN, WHERE, and WHY” in a way that aligns with your goals? How do you become known as a trusted market leader? 

Marketing in today’s digital age has become overwhelmingly complex, but it doesn’t have to be. 

Based on the principles from Shama’s bestselling book, this keynote provides the steps required to 10x your brand and business.

Key Takeaways:

• How to 10X your ROI by making small tweaks
• Key principles to transform your current approach into an effective, struggle-free, ROI-driven strategy
• What exactly to stop doing that’s wasting your resources – and where to focus instead
• How to reach a greater audience than ever before with half the effort
• Attract more customers, increase referrals, and be recognized as a leader in your field