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- Business Growth / Strategy / Trends
- Customer Relations
- Employee Engagement
- Moderator / Facilitator
- Retail and Consumerism
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Ken Hughes World's Leading Shopper & Consumer Behaviouralist, Customer Experience Strategist
Ken Hughes is one of the world's leading Consumer & Shopper behaviouralists and a global thought leader in the areas of shopper and cyber psychology, consumer behaviour, retail futurology, retail strategy, omnichannel, AI, peer-to-peer, employee motivation, and leadership.
Ken Hughes' work in behaviouralism has led him on an interesting journey. Ken spent a year experiencing something playful, something risky, something new that he had never done before, every day, for a year. Although it started off as a personal journey it quickly spread to those around him, in both his personal and professional life. Play, risk, creativity, and innovation is now a big part of Ken's approach to helping blue-chip clients stimulate their organizational creativity, and by extension their innovation.
To illustrate the importance of the move to consumer centricity, I came up with the Blue Dot Consumer metaphor to showcase how the world has changed
This video is an extract from Ken Hughes' latest international Customer Experience keynote speech LOVE IS A VERB.