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Rakia Reynolds Featured Founder and EO at Skai Blue Media
There's a lot of talk these days about how challenging it is to be a marketer. The doom-and-gloom prognostications are usually well-meaning, helping to crystallize the urgency of the work ahead; still, it can be a little bit much. We asked eight of our favorite marketers, known for their upbeat and positive vibes, what they love most about the job as they currently experience it. Here's what they had to say.
This week's guest on Better With Paul is Rakia Reynolds, the owner and founder of Skai Blue Media Group, a Philadelphia-based operation responsible for building and managing the image of some of the world's biggest names like Serena Williams and AirBNB. People, places, and things, Rakia's company has covered every industry from sports to entertainment - they even manage the brand of several U.S. cities.
Editor's Note: Enjoy this special encore post, which was one of readers' favorites so far in 2021. It was originally published on March 10.
America is rich in small businesses. To shine a light on these entrepreneurial heroes, Forbes created the Next 1000. This year-round initiative showcases the ambitious sole proprietors, self-funded shops and pre-revenue startups in every region of the country—all with under $10 million in revenue or funding and infinite drive and hustle. Fueled by your nominations and screened by top business minds and entrepreneurial superstars, these new faces will number 1,000 by year's end. Take a look at Summer 2021's class of 250 standouts.