Paul Epstein Former NFL & NBA Business Executive; Leadership & Sales Expert; Best-Selling Author

Global upheaval, unrelenting change, and economic uncertainty have us all playing defense.

The result: confidence gaps that drive defensive mindsets and actions at organizations all over the world. But what if you had a playbook for playing offense — CONFIDENTLY pursuing and achieving meaningful goals and breakthrough performance — while everyone else is sheltering in place?

This is exactly what Paul delivers in this flagship keynote inspired by 15 years of leading teams in the NFL/NBA and his bestselling book, The Power of Playing Offense: a Leaders Playbook for Personal and Team Transformation.  

Every audience member will walk away with a 5-pillar Playing Offense framework, curated for universal insights and actionable takeaways to implement in any industry or organization.

In this keynote, Paul reveals the streamlined three-step process he’s used to turn around major sports franchises — from the locker room to the boardroom. Avoid decision traps, move forward clear and CONFIDENT, and make the best out of your MVDs: Most Valuable Decisions.
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Discover the secrets to always making the right call when it comes to:

‍-  Picking Strategy A or Strategy B
-  Choosing who (and when) to hire, fire, or promote
-  Deciding whether to spend your time on X, Y, or Z
-  Moving forward with a deal or hitting the eject button

The secret?  The Head-Heart-Hands equation: a simple and repeatable process that taps into the power of our three most basic human tools for making better decisions faster.

Every company has a purpose.  The challenge is not in identifying it, it’s in bringing it to life…through daily action, that scales. This keynote exists to ensure that your team’s collective and individual purpose is the cultural foundation of everything you do.  It represents who you are, what you stand for, and how you show up—all in one.
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Once optimized for action, purpose can be the strongest unifier we have, a 365 driver of performance and engagement, a magnet for recruiting, the glue of retention, the soul of leadership, and the DNA of WHY we do what we do.  Ultimately, it’s how we scale championship culture - with CONFIDENCE.
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Paul is an expert at putting purpose in action, once known as the “WHY Coach” of the San Francisco 49ers and now senior advisor for the WHY Institute, he became fixated on not allowing a WHY or purpose to stay a distant North Star.  Instead, he got obsessed with applying it on Monday morning, one decision and action at a time.
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He’s since been training these principles to organizations worldwide, all in the spirit of WINNING MONDAY with purpose, on purpose.

Sales is the lifeblood of every organization.  Without it, there is no business to operate.  No people to employ.  No purpose to fulfill.  No impact to ignite in the market.  

‍CONFIDENCE is what makes it all possible.

Paul realized how confidence can be the ultimate separator and competitive advantage needed to win as a sales leader in the NFL and NBA, breaking the all-time Super Bowl revenue record, surpassing billion-dollar goals while opening new NFL stadiums, and transforming cellar-dwelling NBA teams from 28^th in league revenue to 2^nd.

This keynote unpacks exactly how he and his teams did it.  The lessons and insights are industry agnostic and universally applicable.

It’s the perfect blend of sales mindset and winning psychology, coupled with tactical toolkits to maximize confidence and achieve breakthrough performance…immediately.