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Patricia Moore 2020 CHANGEMAKER Award, Renowned Gerontologist, and Designer

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  • Design in an AGEing Workforce

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  • 2020 Disguised: A True Story; Ageing, Ingenuity & Design; and The Business of Aging (forthcoming).
  • 2017 DISGUISED: A True Story, The Business of Aging

Patricia Moore is an internationally renowned designer, gerontologist, and leading authority on consumer lifespan behaviors. From 1979 to 1982, Moore traveled throughout North America disguised as elder women—her body altered to simulate the normal sensory changes associated with aging—to better respond to people, products, and environments. Moore’s clients include Johnson & Johnson, Maytag, NASA, OXO, Pfizer, Procter & Gamble, and Whirlpool, and she has designed more than three hundred physical medicine and rehabilitation environments for healthcare facilities throughout North America, Europe, and Japan. Named one of the world’s forty most socially conscious designers by I.D. magazine, Moore is the author of numerous articles and books including Disguised: A True Story; Ageing, Ingenuity & Design; and The Business of Aging (forthcoming).

Dr. Patricia Moore is an internationally renowned gerontologist and designer, serving as a leading authority on consumer lifespan behaviors and requirements. For a period of three years (1979-1982), in an exceptional and daring experiment, Moore traveled throughout the United States and Canada disguised as women more than eighty years of age. With her body altered to simulate the normal sensory changes associated with aging, she was able to respond to people, products, and environments as an elder.

Her broad range of experience includes Communication Design, Research, Product Design, Environmental Design, Package Design, Transportation Design, Market Analysis, and Product Positioning. Clients include: AT&T, Baxter Healthcare, Bell Communication, Beverly Enterprises, BOEING, Canadair, CARF International, Citibank, Corning Glass, General Electric, GTE, Hill-Rom, Herman Miller Healthcare, Hong Kong Mass Transit, Honolulu Light Rail, Japan Mass Transit, Johnson & Johnson, SC Johnson Company, Wax, Kimberly Clark Corporation, Kaiser Permanente, Kraft General Foods, LOrad, Lowe’s, NASA, Norelco NA, Merck, Sharp and Dohme, Manor Care, Marriott, Maytag, Monsanto, OXO, Pfizer, Playtex, Procter & Gamble, Searle Laboratories, Seoul Design City Project, Sky Train [Phoenix Sky Harbor Airport], Sunbeam, 3M, Valley Metro [Phoenix] Rail, Walgreen’s, and Whirlpool.

Since 1990, Moore has designed more than 300 Physical Medicine & Rehabilitation Environments for acute and sub-acute healthcare facilities throughout North America, Europe and Japan.

Moore is a frequent international lecturer, media guest, author of numerous articles; the books DISGUISED: A True Story, The Business of Aging [2017], and OUCH! Why Bad Design Hurts [in works]. She is coauthor of the American National Standards Committee on Anthropometry, served as a member of the Board of Trustees of the American Physical Therapy Association, the Harrington Arthritis Research Center, the Herberger Center for Design Excellence at Arizona State University, the Advisory Board of CARF [Certifying Association of Rehabilitation Facilities], and The American Occupational Therapy Association Foundation.

Moore holds undergraduate degrees in Industrial & Environmental and Communication Design from the Rochester Institute of Technology (Awarded "Alumna of the Year" 1984), completion of Advanced Studies in Biomechanics at New York University’s Medical School & Rusk Institute; graduate degrees in Psychology & Counseling in Human Development (Social Gerontology) from Columbia University.

She was selected for the 1996 Community Service Award of the American Rehabilitation Association, for advancing independence and quality of life with environmental design, the American Hospital Association’s 1996 NOVA Award for the "Family Road" Care Centers, holistic health environments for the promotion of appropriate childcare and parenting, the American Occupational Therapists Association’s 2005 Leadership Award, The 2006 American Society of Interior Designers Humanitarian Award and has been internationally honored for her work with OXO Good Grips™. Moore is a Fellow of the Industrial Designers Society of America. In 2016 Moore was named one of The Most Notable American Industrial Designers in the history of the field.

Moore was presented with the Professional Recognition Award by the Arizona Design Institute [1997] for fostering Excellence in Design and support to Design Education. Moore was the 1996 & 1997 Carnegie Mellon University Visiting Design Chair, is an Adjunct Professor of Industrial Design at Arizona State University, and has lectured at universities throughout North America, Australia, China, Europe, Korea, Japan, New Zealand; Russia.

Moore was named by ID Magazine as one of The 40 Most Socially Conscious Designers in the world and was selected in 2000, by a consortium of news editors and organizations, as one of The 100 Most Important Women in America. Syracuse University selected Moore for a 2012 Honorary Doctorate for serving as a “guiding force for a more humane and livable world, blazing a path for inclusiveness, as a true leader in the movement of Universal Design.” The Rochester Institute of Technology inducted Moore as a 2012 member of the “INNOVATORS Hall of Fame”. ABC World News featured Moore as one of 50 Americans Defining the New Millennium.

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