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Justin "Hasard" Lee
Wall Street Journal Bestselling Author; F-16 & F-35 Fighter Pilot, Combat Veteran; Chief of Training Systems, U.S. Air Force
Turn internal friction into mission-focused momentum. Decorated fighter pilot and #2 WSJ bestselling author Justin “Hasard" Lee translates battlefield lessons into a powerful framework for business. His proven strategies and unforgettable stories tear down silos, remove internal friction, and get employees to take ownership of the company's mission.
Bio
Most teams don't fail because they lack talent. They fail because ownership collapses under pressure, decisions stall, handoffs break, and the mission dies in the space between teams. Lt. Col. Justin "Hasard" (pronounced Hazard) Lee installs the operating system that fixes it.
As a Wall Street Journal bestselling author, F-16 and F-35 fighter pilot, and combat veteran, Hasard's leadership was forged in the most demanding environment on earth. As Chief of Training Systems for the U.S. Air Force's largest fighter training base, he built the system that turned hundreds of independent teams into one fighting force. That methodology trained fighter pilots faster and with higher proficiency, and has since been adopted by air forces worldwide. He flew over 80 combat missions, including the mission that inspired his signature keynote, a night where a tanker crew 100 miles away chose to own the outcome and save his life.
From that experience, he developed the Own the Outcome™ operating system, a framework that replaces siloed, task-first cultures with mission-first execution. His bestseller, The Art of Clear Thinking, brought those frameworks to a global audience with translations in over 15 languages. The system is now installed inside Microsoft, Meta, IBM, and Lockheed Martin.
Every engagement starts with research into your business and direct conversations with your leadership team. No slides. No podium. Your audience hears their challenges, not a generic speech. Teams leave with tools they implement the same week, including a decision rights framework and the 3x3 Debrief, a five-minute ritual that drives continuous improvement. For organizations that want to go deeper, Hasard installs the full operating system through 90-day engagements that drive lasting cultural change.
Featured in Forbes and Harvard Business Review. "I've brought in a lot of speakers. Hasard is different. He gave my team a system they can use Monday morning. I watched 400 leaders lean in for an hour. It was a grand slam." - Bart Proctor, CEO, Pye-Barker
Keynotes
Featured Keynote
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Own the Outcome™: The 5 Ways Good Teams Fail Under Pressure, and the System That Fixes It
Good teams focus on tasks. Great teams Own the Outcome™. The single biggest threat to your organization is the "white space," the dangerous gaps between teams where momentum dies and initiatives fail. In this keynote, Hasard delivers the operating system he built for elite fighter squadrons, turning task-focused teams into mission-driven forces. Through combat stories and real business case studies, your audience won't just be inspired, they'll be equipped.
Your audience will leave with:
- How to identify and close the gaps between teams where ownership breaks down
- A decision rights framework that eliminates bottlenecks and pushes authority to the front line
- The 3x3 Debrief, a five-minute ritual your team can start running Monday morning
- How to build a culture where people own the outcome™, not just the task
- A shared language for making faster, clearer decisions under pressure
Topics
- Leadership Trending
- Navigating Change & Uncertainty Trending
- Peak Performance Trending
- Resilience Trending
- Sales Trending
- Teambuilding & Collaboration Trending
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