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Topics
- Business
- Business Growth / Strategy / Trends
- Change Management / Organizational Change
- Innovation / Creativity
- Leadership
- Thought Leader
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Rita Gunther McGrath Professor, Columbia Business School
Select Videos
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Speaking Reel JAN2021
Delightfully provocative, accessible, and witty - this short reel gives an overview of Rita's speaking style and credentials
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Keynotes, Workshops and more - how we can engage with each other!
Short overview of Rita's speaking and workshop activities
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Introducing our First Executive Access Course - Seeing Around Corners
Example of how Rita works in a virtual setting (promo for a new Columbia Exec Ed course)
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Alarming the Enterprise: Software Driven Inflection Points
How to spot digital inflection points and what it means for your business.
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How to Spot Shifts in the Environment
In this BigThink interview, McGrath identifies the key indicators that things are about to change and what to do about it before it's too late.
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Why Ignoring Stability Can Give You a Competitive Edge
In this Big Think interview, McGrath expands on the idea that even without stable competitive environments, companies can still thrive
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Interview with Rita McGrath prior to ITU World Congress in Qatar
This interview explores McGrath's thinking on what the world would look like if we were to abandon the notion of sustainable competitive advantage and think about strategy in a fresh way.
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Video Games and Industrial Transition
In this talk given before a crowd at the Columbia Center on Japanese Business, McGrath comments on developments in the gaming space