John Livesay Featured Helping Sales Leaders Tell Stories to Win Sales; Author of The Sale Is in the Tale

Today whoever tells the best story wins the sale. Salespeople struggle to win new business and get frustrated when they come in second place. They find their prospective buyers forget almost everything they said and the time to close the sale gets longer and longer. Enter John Livesay, aka The Pitch Whisperer who shows sales teams how to turn boring case studies into compelling case stories. They learn the exact steps to become black belts in storytelling. Once that happens they become irresistible and their revenue soars.

The stories get shared across divisions which breaks down silos and cause existing clients to buy more products and services. The storytelling skills impact the culture as the sales team learn to develop both their personal story of origin and the company’s cultural story which creates a new level of bonding and shared goals.

The salespeople will no longer feel like they are drowning in a sea of sameness because they will know how to tell stories that make them magnetic and memorable.

Takeaways:
Learn how to tug at heartstrings so people open their purse strings

Go from invisible to irresistible

Become Revenue Rockstars

Be a blackbelt in storytelling

Everyone needs a great elevator pitch and few people have one. Plato said “Storytellers rule the world.” That is still true today. People remember your stories not your numbers.

Do you wish you could tell people who are you are, what you do and why you do it in a way that has them say “That’s interesting … tell me more?” Can you pitch your vision for your company so you can attract the best players for your team? What is the secret to pitching new customers to hire you and get referrals?

Pitching with a clear, concise and compelling story is the key to breaking through all the noise in today’s digital environment. When you tell great stories you pull people in vs. the old school way of pushing your message out to people. According to John Livesay “When you tug on the heartstrings, people open their purse strings.”

Before John leaves the stage, your people will…

• Have a 90-second elevator pitch that has people saying, “That’s interesting, tell me more!”
• Learn the THREE magic questions to get people to want to help you
• Know how to be conversational versus giving a “monologue” in a social setting

Do you feel like you need the tools of a hostage negotiator to win back a client?

Do you feel that a door is closed forever with one of your top clients that left?

Do you feel confused, frustrated, and even angry that one of your best clients left you?

Bill Gates once said, “Your most unhappy customers are your greatest source of learning.” If 20% of your clients generate 80% of your revenue and you lose a client in that top 20%, your revenue suffers. Imagine there was a way to reopen a door that has been closed and find out how to win back a client so they never left again. Well you don’t have to imagine it, because John is here to give you the step by step proven tools to go from being stuck and confused to soaring with clarity on how to get back a top client.

Enter the Cold Case Detective that solves the cases nobody can or wants to solve – i.e., Winning Back the Clients Who Left You. John is uniquely qualified to combine their expertise to be your secret weapon to win back clients.

John Livesay won Salesperson of the Year at Conde Nast for winning back the multi-million dollar Guess account and has helped Gensler win back a big client they lost a year ago. If you want bring back the clients that are filed away as lost forever, then hire John as your next keynote speaker.

Before John leaves the stage, your people will be inspired and equipped with the knowledge they need to…

• Keep a client loyal so they don’t leave
• Restore and rebuild a relationship to win back the lost client
• Be productive even while they’re in the “penalty box”
• Stop playing the blame game