Podcast
From The Archives: Kindra Hall
June 21, 2017
In this episode of the GDA Podcast, Gail Davis and Kyle Davis sit down with Kindra Hall, professional storyteller, author, and communications expert, to explore how storytelling can help businesses communicate more effectively, strengthen their culture, and connect with customers.
Kindra shares how her fascination with storytelling began at age 11 and eventually led her to study its role in organizational culture. She explains why stories are more powerful than simply sharing information and how organizations can use real moments and experiences to turn conversations from “product and price” into “problem and solution.”
Key topics include:
- How Kindra discovered the power of storytelling at an early age
- Why stories play an important role in building organizational culture
- Using storytelling to differentiate beyond products, features, and price
- How stories can strengthen relationships and improve sales conversations
- Finding the small, real moments that make up an organization's larger story
- Why storytelling is a skill anyone can learn and practice
Kindra’s message is a reminder that the stories organizations need are often already there. The key is recognizing them, learning how to tell them well, and using them intentionally to create connection.
Visit gdaspeakers.com to learn more about bringing Kindra Hall to your next event.
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