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Tom Goodwin
Founder of All We Have Is Now; Former Head of Futures and Insights for Publicis Group
Transformation expert and author Tom Goodwin helps organizations turn today’s technology into real business results. Creator of “nowism,” he challenges leaders to stop waiting on the future and start acting on it—unlocking growth through innovation, changing consumer behavior, and smarter use of the tools already at their fingertips.
Bio
Tom Goodwin is a world-renowned trends and transformation expert, and the founder of All We Have Is Now (AWHIN, Inc), an innovation consultancy.
Goodwin hosts The Edge, an original series on Euronews which reaches 250 million households, explores the future of business and culture through technology and spotlights the companies and people taking bold leaps into what’s next.
He is the author of Digital Darwinism, a business book that has been translated into seven languages, with a second edition coming in spring 2022. He has amassed over 700,000 followers on LinkedIn, where he has been voted as the #1 Voice in Marketing. A global speaker, he has delivered over 100 keynote speeches at leading public and private events across more than 42 countries.
Goodwin advises Fortune 500 companies and startups on business transformation and innovation. As a proponent of “nowism,” a more practical form of futurism, Goodwin believes that we have all the technology we need at our disposal and we can drive meaningful growth by taking action and using our imagination to unleash its power.
Over the past 20 years, he has built a career spanning digital, creative/advertising, and media agencies, and studied the impact of new technology, new consumer behaviors, and changing rules of business. This experience informs his work in digital transformation and innovation. His work has been referenced in The New York Times and The Economist. He has published over 500 articles in publications including The Guardian, TechCrunch, Forbes, Digiday, Quartz, Marketing Week, Adweek, and the World Economic Forum.
Keynotes
Featured Keynote
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Rethinking the world around AI
AI is such a profound and exciting toolkit of technologies that it’s easy to use it wrong. Rather than take our existing roles, business models, structures, workflows and lubricate them with what AI allows, we need to rethink what we make and do, how we do it, and in some cases the business models we’ve used and the underlying assumptions. Technology is always a lever to do more and AI offers a suite of benefits, from automation, to better and deeper understanding, to improved products and services, to leapfrogs in productivity.
We look to explore questions like:
- What can tech do to make things easier? How should it be used?
- How does AI change the way customers and consumers behave, what new threats and opportunities does this create?
- What can you do that you did not do before, because it was too slow, hard, expensive?
- What can tech make you do better with the same effort?
- What new structures and workflows make sense?
- What can you now get people to do more of?
- What tools should you use?
- How can AI change the way you train talent?
- What domains are priorities for AI?
- What should be ignored
- How can next Gen AI tools fit with exiting tech structure and workflows?
Above all else, AI can now be used to accomplish things we’re not possible before, we help ideate new products, services and offerings around this.
Topics
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