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Hear Ridgely's
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Ridgely Goldsborough Founder of the Avatar Formula

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Select Keynotes

  • The Avatar Formula -- Half Day Workshop: Focus on CULTURE
  • The Avatar Formula -- Half Day Workshop: Focus on MESSAGING
  • Unleash the Power of Your Avatar--Discover WHY you do what you do!

Select Book Titles

  • 2017 Wealth Kryptonite
  • 2016 Your WHY Advantage for Business
  • 2013 The WHY Engine
  • 2013 WHY Marketing for Writers
  • 2012 WHY Marketing for the Middle East
  • 2011 Life Choices -- Pursuing Your Passion
  • 2010 The Great Ones -- The Transformative Power of a Mentor
  • 2006 The Masters of Success
  • 2006 The Power of YOU!
  • 2005 Master the Mind Game
  • 2004 Young, Slim, Fit & Sexy -- How to Stay Young Forever
  • 2003 The Power of Belief
  • 2002 Skinny, Happy and Rich

Author and International Speaker, Ridgely Goldsborough, believes in taking complex and challenging topics and making sense out of them. He started his first business at the age of 16 and after graduating from Law School in 1987 has started a total 43 companies. For one of those businesses, he founded Domain Street Magazine, the very first internet based magazine about the domain name industry.

Ridgely and his team have over 400 active websites in multiple business verticals and he speaks around the world, in both English and Spanish, as one of the foremost experts in internet marketing, with a specific emphasis on cause-based marketing. He has written 12 books, hosted his own television show and created dozens of audio and video programs on success and prosperity, and conducted dozens of online marketing campaigns resulting in millions of dollars in sales.

In addition, Ridgely is the co-founder of the WHY Engine, and KnowYourWHY.com the revolutionary marketing and messaging program used by professionals world wide to attract ideal clients based on the company’s WHY. He is a frequent speaker at the top internet marketing conferences and acts as a facilitator and trainer for high-level masterminds for CEOs and CEO retreats.

Ridgely received his B.A. in Spanish from the University of Virginia, his J.D. from Whittier College School of Law and his Masters Writing Certificate from UCLA. He actively practiced law in California for 12 years before turning his attention to marketing and building companies.

When not traveling (which is rare), Ridgely lives in Florida on the water, with his wife, Kathy. They have four children and share a passion for travel, dining and philanthropy.


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